techcrunch.com has an excellent article on a brand new startup and website that specializes in "vetting" (no pun) dog adoption, cover the website:gooddog.com
This is where Good Dog, a startup that just raised $6.7 million from David Tisch’s BoxGroup, Felicis, Slow Ventures and others, can be helpful. Good Dog, launching today, is a marketplace that pre-vets breeders, shelters and rescues and centralizes the dog-search process.
“I’ve been fortunate to be involved with Josh and Lauren since the inception of Good Dog,” Tisch said in a statement. “As I was embarking on my own dog search, it quickly became clear that this was a totally broken process, opening up a massive opportunity within the $72 billion dollar pet market.”
Good Dog co-founders Lauren McDevitt and Josh Wais, former early Jet employees, came up with the idea while they were looking for a pup to add to their family. What was most troubling in their search, McDevitt told TechCrunch, was that there was a lack of standard and expertise.
“It was hard to determine the good from the bad,” she said. “It was hard to identify who was doing the right thing. Some put dogs in harm’s way and made it hard for well-intentioned people to find the right dog.”
Good Dog focuses on educating people about what it takes to take care of a dog, as well as what kind of dog may be best for them. The startup then enables those looking for dogs to explore profiles from trusted, vetted providers and then facilitates connections.
-db
